More jobs. Less guesswork.
We run The Trust Method a done-for-you video and ads system that makes homeowners feel like they already know you before they ever call. Authentic short-form video, paid ads, and the full growth system behind it.
- Leads that are warm and pre-sold before they call
- Monthly video scripts and ad management
- Website, Google, CRM - the full growth system
Watch this first (30 sec)
We Work With:
COUNTERTOPS
KITCHEN & BATH
CABINETS
FLOORING
TILE & STONE
OUTDOOR LIVING & DECKS
Stephen and his team were incredible — in weeks they drove more calls and traffic than months with our previous agency. Highly recommend!
The Problem
Most local ads get completely ignored.
Homeowners don't hire the "best" home improvement company. They hire the home improvement company they feel like they already know. Highly polished, expensive commercials scream "ad" and get scrolled past.
- Authentic, selfie-style videos feel like a friend's recommendation.
- Showing up consistently makes you the default choice in your market.
- We don't just get you seen. We build the systems to get you booked.
How It Works
How The Trust Method Actually Works
No expensive camera crews. No guessing what to say. We handle the heavy lifting so you can focus on closing deals.
Step 1
We script it
Proven, high-converting video scripts provided on a monthly basis.
Step 2
You film it
Shot on a smartphone by your team once a month. It takes 30-60 minutes tops.
Step 3
We run & optimize
We turn those videos into Meta campaigns that dominate your local area.
See exactly how it works in 30 seconds. Watch before your competitor does.
Our Story
From Countertop Marketing Co. to
Project Marketing Co.
We started in one of the most competitive home improvement niches on the planet, countertops. What we built there worked so well that flooring, cabinet, and kitchen and bath companies started asking for the same playbook. We launched as Hey Remodelers, grew into Countertop Marketing Co, and expanded into Project Marketing Co to serve the full home improvement space.
We spent years figuring out what actually works for home improvement companies, not theory, not templates, but real campaigns for real shops trying to book real jobs. The Trust Method is everything we learned condensed into one system. Still family owned, same team (but expanded), and still more focused on your results than our revenue.
The "Wall of Love"
Don't just take our word for it.
See what happens when a home improvement company becomes the most recognized name in their city (reviews from Countertop Marketing Co.).
The Backend
Views don't pay the bills. Systems do.
Driving local traffic is only half the battle. We build the backend foundation that catches every lead, nurtures their interest, and makes sure nothing falls through the cracks.
High-Converting Web
Pages designed specifically to turn video traffic into revenue.
Custom CRM
Don't let a single lead slip through the cracks.
Local SEO, AI and Maps
Show up when they search and ask ChatGPT or Google AI who to call.
Instant Nurturing
Automated SMS & email follow-ups the second they opt-in.
Study
From $110 to $40 Per Lead (Without Discounting)
See exactly what happens when a home improvement company stops running generic promotional graphics and switches to "The Trust Method."
$110
Cost Per Lead on Meta.
- Relied on heavy discounts to get clicks.
- Leads were cold, skeptical, and purely price-shopping.
The Old Way
$40
Cost Per Lead on Meta.
- ZERO discounts or promotions offered.
- Leads were warm, pre-sold, and felt like they already knew the company.
"The Trust Method"
Who this is for
This works best if...
Our system acts like lighter fluid. We just need to make sure you have a fire already going.
Great Fit
- You have a proven sales process in place.
- You can actually handle a higher volume of leads.
- You are ready to be the face of your local market.
Bad Fit
- You want cheap, low-intent, shared leads.
- You are afraid to put yourself or your team on camera.
Ready to be the company homeowners trust before they ever call?
Let's look at your local market together.